Our first guest blog: Jo from Best Baby Shower explains why she decided to set up her own business and tells us more about what her company does:
I’m Jo and I set up my baby shower party supplies & gifts online business back in 2008 whilst on maternity leave with my eldest daughter Lana.
At that time I was looking for a way to juggle working and being full time carer for my little girl and decided to go for an online business that I could run from home. I realised that baby showers were still relatively unknown in the UK at that time but were getting more popular but there were few places to buy the specific partyware so my business www.bestbabyshower.co.uk was born!
Since then the business has grown and I’ve tried to give some added value to my customers – not just through increasing the party supplies and giftware available so that they can get everything all in one place and save them a lot of time, but also by helping them with ideas on how to actually plan, theme and run their baby showers. In order to do this I created a unique baby shower guide full of information including the history of baby showers & the etiquette, theme & decoration ideas, budget & organising planners, food & game ideas and so forth. I wanted my customers to feel confident that they could organise a baby shower for a friend or family member with ease but I also wanted it to look good so that they would want to keep it and refer back to it or even pass it on to friends.
I hired Michelle from colourwheelcreative to design the baby shower guide for me using my content and my beautiful guide was born! The guide is totally free and you can get one by signing up to my newsletter. Newsletter subscribers also get a 10% discount off their first order with us just to give some more value in this current depressing economic climate! My newsletter subscribers numbers have gone through the roof since I added the baby shower guide which just goes to show that giving a bit of extra value goes a long way with customers!
If you’ve got a baby shower to organise (or even if you are pregnant & would like to give a friend a hint to throw you one!) visit www.bestbabyshower.co.uk
You can also find Jo on facebook: http://www.facebook.com/bestbabyshoweruk?ref=ts
